Huckleberry Finn and The Modern Classroom :: essays papers

Huckleberry Finn and The Modern Classroom Imprint Twain’s story The Adventures of Huckleberry Finn, is a supremacist, corrupt book that ought not be instructed in American High Schools. As a children’s story, Finn is an energizing story of a kid and a runaway slave riding a pontoon to opportunity. As a book to be educated to 16-year-early English understudies, it is a novel that consolidates genuine bigot issues helpfully tucked away among it’s many dissipated plots. From the earliest starting point we are cautioned â€Å"persons endeavoring to discover a plot will be shot,†(Notice) proposing that, as dissecting books is a focal subject in English homerooms, Finn may not be the best decision. The hero, Huckleberry Finn, is a 14-year-old white kid experiencing childhood in Missouri, who carries on with his life fleeing from his issues, misleading everybody, taking, and utilizing everybody he runs over. He fakes his own demise convincingly, and all with the cool, reasonability not similar to little fellows. â€Å"Well, next I took an old sack and put a great deal of enormous shakes in it, - everything I could drag,- and I began it from the pig and hauled it to the entryway and through the forested areas down to the waterway and dumped it in, and down it sunk, far out. You could simple see that something had been hauled over the ground. I wished Tom Sawyer was there, I knowed he would look into this sort of business, and toss in the extravagant contacts. No one could spread himself like Tom Sawyer in such an unbelievable marvel as that.†(Ch. 7) This character isn’t most likely what the young people of America should find out about. His capacity to callously mislead individuals to get what he needs, is a terrifying trademark, which isn’t one that ought to be instructed to naive understudies. He has taken the falsification of his own demise and, in his mine, put it in the classification of the fanciful looters and hoodlums games he used to play with Tom Sawyer. Huck’s partner on his excursion down the waterway is Jim, an uneducated grown-up, dark slave who has fled planning to make it to a free state. The way that Huck treats Jim now and again, deceiving him or putting down him is supremacist and wrong.

Effect of Education on the Development of China Essay

Instruction has effectsly affected the improvement in numerous perspectives during the previous hundreds of years. This pattern, has started to show that training is assuming a noteworthy job in financial matters, social orders and condition far and wide. Training can advance financial development and worldwide development. It can impact the populace in fruitfulness and mortality, animate the advancement of the poor fragments and advance harmony and solidness of the general public. With respect to condition, the advancement of training can tackle ecological issues by raising individual mindfulness, however could likewise prompt a danger to the earth. A lot of investigates have indicated that the expansion of the quantity of young ladies profited by instruction has prompted a country’s per capita monetary development (Smith, 1999). Likewise, as indicated by Brown (2008), lost instruction will prompt a more extensive hole between the rich and the poor that may build flimsiness sources in social orders. This exposition will dissect how instruction has affected countries’ improvement in financial matters, social orders and condition all the more explicitly. Likewise, a few proposals will likewise be directed to empower more advancement in the improvement of nations. As found in a lot of looks into, instruction has a noticeable constructive outcome on advancing monetary development. For example, as per Goujon (2008), tertiary training for more youthful individuals can prompt more remarkable impacts than that on elderly folks individuals. In any case, a backwards case occurs in optional training. That implies government should concentrate on finishing the widespread essential training and choose which sort of instruction can carefully demonstrate country’s financial development. In spite of the fact that the impacts of the efficiency are not generally positive, training, particularly for ladies, will be a crucial part in accomplishing a maintainable turn of events (Goujon, 2008). UNESCO (2006) states that training can effectsly affect farming efficiency, the status of ladies and controlling the populace. In creating nations, the monetary advancement consistently relies upon the horticulture. Similitude, the efficiency of horticulture consistently relies upon the farmers’ training level. Taking everything into account, training could prompt incredible improvement in workforce which advances a country’s financial. In China as well as in different nations, the improvement of training assumes a critical job in countries’ monetary development. That implies an incredible difference in connection among economy and instruction is advanced far and wide because of the patterns of worldwide financial turn of events. As indicated by Goh and Gopinathan (2008), in Singapore, the change of instruction framework is a solid basic to improve its seriousness in South Asia. Kids can pick various types of schools to acquire instruction in Singapore, for example, English-talking schools and Chinese-talking schools. Understudies have the chance to concentrate in various societies and learn various aptitudes. Subsequently, Singapore has an incredible increment in economy on account of an enormous number of gifted and high-taught workforces. Also, in China, the legislature has utilized significant tertiary change in instruction (Li, Whalley, Zhan, Zhao, 2008). This change prompts a gigantic effect on economy and furthermore the training structure everywhere throughout the world. The Chinese government is targeting overhauling the nature of gifted work and pulling up the profitable capacity. Indeed, after China’s advanced education change, different nations start to search for a proper structure for their neighborhood instruction. This precisely shows a closer connection among economy and instruction is advanced by the administrations around the world. Be that as it may, not all the nations are eager to put resources into improving the neighborhood training. Various perspectives towards training have come about in countries’ financial matters improvement turning out to be depolarized. A few nations don't pay heed to their instruction frameworks, the greater part of which are creating nations. Their administrations have not perceived the noteworthiness of instruction and the impacts that training could have on their monetary turn of events. For instance, Mauritius is a little island which is a lot littler than Tanzania. Be that as it may, the GDP in Mauritius was $ 12,800 while in Tanzania was $ 700 of every 2006 (Bloom, Canning, Chan, 2006). The principle motivation behind why this incredible hole exists is that the perspectives to advanced education are totally different. While Mauritius was concentrating on the quality and amount of advanced education, Tanzania was all the while confronting the low understudy to-staff proportions due to its unnecessary significant expenses in advanced education. Actually, this was an endless loop in Tanzania. Blossom (2006) shows that despite the fact that the administration has put away aâ lot of cash to manufacture colleges, for example, UDSM, the social financial issues were disturbed. Because of the monetary issues, government needed to diminish the venture to colleges. All things considered, fixing the connection among training and economy is so hard for Tanzania government. Conversely, Mauritius government has just constructed an ideal circle and the country’s economy is quickly developing. Instruction has likewise impactsly affected the improvement of numerous nations in populace in a few different ways. From one viewpoint, it could decrease ripeness, in other words, as levels of female training rise, richness will fall. Earthy colored (2008) states that for arriving at significant decreases in ripeness, the absolute best switch might be the development of women’s optional instruction. Instruction and vocations have become significant components for ladies wedding later and having less kids since training gives females greater business possibilities and openings. A decent outline of this is numerous young ladies have been drawn and profited by the school lunch program in the US since 1946. Then again, it can advance children’s wellbeing and lessen mortality due to mothers’ better training. It has been accounted for by UNICEF (2008) that there is a basic association between under-5 death rates and mothers’ training fulfillment. For instance, the incitement of training has achieved impressive variety in Islamic World that Organization of the Islamic Conference nations represent 11 of the 16 most elevated paces of under-five mortality on the planet. Likewise, going to schools assists kids with retaliating with different maladies, for example, AIDS. Schools illuminate and instruct understudies before they are contaminated with the ailment about the ways of life that quicken its spread. The entirety of this clarifies instruction really influences the improvement of a nation by lessening the mortality of its populace. Table 1: Average yearly decrease rates in OIC nations on The notoriety of fundamental instruction is having an imperative impact in encouraging prevalence of the way to deal with the hardest to-arrive at sections of society. Widespread essential training is accessible to more kids in poor families these days by means of a few different ways. Right off the bat, through the endeavors of actualizing instructive plans, some advancement has been made, particularly to the poorestâ segments of society. For instance, Education for All arrangement, has intended to advance instruction by offering monetary help to nations which have significant designs for all inclusive essential training. This arrangement was created by the World Bank which is a significant wellspring of money related and different sorts of help to creating nations around the globe. Attributable to this arrangement, the figure of children’s achievement of grade school has ascended from 78% in 2000 to 83% by 2005. Moreover, as per Brown (2008), some underdeveloped nations have set up Girls Advisory Committees, for example, Ethiopia, which to a great extent energizes the enrollment rates increasing in the provincial zones. These gatherings sent delegates to convince guardians in impoverishment to keep their youngsters in school and a few nations like Bangladesh and Brazil, give grants or allowances to the guardians and help the poor acquire fundamental instruction. In this manner, widespread instruction is invigorating the improvement of the poor fragments by both applying instructive plans and establishing pertinent advisory groups. Additionally, instruction can advance harmony and dependability in a nation. As the Nobel Prize-winning market analyst Amartya Sen who supports training prevalence centers, â€Å"Illiteracy and innumeracy are a more prominent danger to mankind than terrorism.† That implies lost instruction extends the hole between the rich and poor people and afterward prompts the coordinated world remaining in an unsteady position in the long run. Proof has demonstrated that training adds to narrowing the hole that helps assemble an increasingly steady and agreeable society. A case of this is with quick expanding number of enrolments since 1999 in China, the hole in access among urban and country zones is bit by bit reducing (Li, Whalley. Zhan and Zhao, 2008). The confirmation paces of colleges in rustic China have expanded a great deal and graduates in poor families have the chances to accomplish confident possibilities. Plan (2008) has revealed that training benefits people’s work and makes more assets accessible to them. This evades craving, ailment and other inconsistent variables expanding the peril of the decimation of world’s structure. Instruction no uncertainty diminishes the social weight and advances dependability in the improvement of nations. Training certainly can help take care of natural issues, and this can beâ demonstrated in the part of improving individual consciousness of the ecological undertakings. For example, through being instructed, individuals will realize that their environmental factors can be perilous for living if there aren’t enough strides to be accomplished for a superior situation and afterward they will have an awareness of other's expectations for the wellbeing of their basic old neighborhood in their own. As indicated by Dobson (2003), training for practical advancement m

Learn How to Choose a College For Your MBA

Learn How to Choose a College For Your MBAThese Columbia MBA Essay samples will help you assess what kind of colleges will be suitable for you. Selecting a good program is easy, and with the tools and information in this article, you can find the right one.While choosing a college for an MBA, make sure that you have a clear idea of what you want to do. A thorough research and analysis of your career goals are necessary.The first step is to analyze your general career goals. The next step is to study the different career options available to you. This is the best way to have a good idea about the kind of colleges you should apply to.If you do not know what you want to do for the rest of your life, you will want to decide before applying to the different MBA programs. To determine this, you need to gather all of your goals and consider each one individually. This will enable you to identify what is most important to you. What should be the topmost priority for you?You may need to think about your career before you can decide on which MBA program to apply to. You can't simply select the first program that you get accepted to.When it comes to choosing the best schools for your application, it pays to be a little more critical and pick certain colleges based on their rankings. However, make sure that you always make sure that the MBA program is a good fit for you.Also, when you are getting ready to apply to the different programs, you will need to keep in mind that some MBA programs have admission requirements. If you have your college's admission guidelines handy, you can prepare accordingly and make your application easier.With the help of these essay samples, you will have a much better chance of finding out which schools have good options for you. It takes a lot of hard work and preparation, but it can help you in narrowing down your choices.

The Decision Process Behind Acquiring An Asset Finance Essay - Free Essay Example

Sample details Pages: 5 Words: 1404 Downloads: 3 Date added: 2017/06/26 Category Finance Essay Type Analytical essay Did you like this example? To make a decision about how to acquire an asset is not an easy task. There are many aspects to take into account which can, and will, influence this process, such as: strategic vision, availability of the asset, shareholders interest, etc: but this type of decision always is going to be affected by the financial. For the aim of this analysis, is assumed that the company has the liquidity enough to buy the asset and the aspects referred to other than cost effective analysis are not important for the decision, and that the financial options to acquire the asset are basically purchase the property, borrow found or leasing. Decision process The decision process can be split in two main parts: the investment decision and the financial decision. The former is the analysis if the company needs to use the asset and which is the way to acquire this equipment, even hire or have a economic ownership over it; if the company could not find viable to hire the asset for a short term, is when the second one came to the decision process, the financial decision is an analysis of the way that the companies are able to acquire the equipment, we can usually find: Retained Earnings Increase Capital Long term debits Short term loan Hire-Purchase Leasing Purchase In the real market, the most expensive founds are shareholders resources, they expect that the company give them profits above the market profitability and that the company increase its value, that is the reason why a financial manager have to design the best option with the aim of minimize the use of their money, that is the easy way, but not necessarily is the most cost effective one- Leasing Lease, as a financial tool, has its beginnings in the mid 19th century when Helby v. Matthews managed to recovered property could be leased to a third party. But only in the early 19s when it was legally and financially acceptable to the market, but was only in 1960 when its use was crowded in the world thanks to the benefits it provided to small and medium enterprises. (Bierman, 1982) Definition: [ A lease is a contract between a lessor and lessee for the hire of a specific asset selected from a manufacturer or vendor of such assets by the lessee. The lessor retains ownership of the asset. The lessee has possession and use of the asset on payment of specific rentals over period. (Equipment Leasing Association, 1976, pp 1-2) Types of Leasing Financial leasing: IAS defined it as the lessor transfers to the lessee substantially all the risk and rewards incident to ownership of an asset. Title may eventually be transferred in this kind of leasing the lessor is able to recover the capital cost of the asset, maintenance and a return of the investment. Operative Leasing: any other leasing different to financial leasing. (Clark,1985) Advantages of Leasing To the lessee: Leasing provides up to 100% of the cost of the equipment Leasing do not affect the debtÂÂ ´s capacity A leasing provides a better cash flow in the actual year to invest in other uses A lease is not cancellable, which means that the parties have certain of their payments It is a good shield against changes in macro economical factors such as inflation As the asset is not property of the lessee, this one do not have to worry about accounting and administrative procedures such as depreciation, tax, etc Leasing is tax deductible because it is part of the operational costs To the lessor: Reduction of risk in case of a lessee default, because is easy to repossess the asset Financial practice when the owner of the assets not only has the property of the equipment plus profits due to the use of his assets Save time. Leasing is a financial model which can be decided, executed in short time. Disadvantages To the lessee: Property of the assets and loss the residual value at the end of the contract To the lessor: A ffect the debtÂÂ ´s capacity Maintenance risk Non-pay or bankruptcy (Clark, 1978) Time Value of Money If we want to compare between different real options of investments, the value of the money in the time is the only way to do it; every project have a period where it is going to take place, and we can not assume that the value of the cash flows in the beginning of this have the same value that the ones that we are going to receive in future periods. Is in that moment when the discounted cash flows methods help us to bring all this futures incomes or/and outcomes to a point in the time when we are going to analyze them. (Gotze, 2008) One of the most accepted discounted cash flows methods is the Net Present Value (NPV), Gotze, Northcott and Schuster, in their book Investment Appraisal pp 54 defined it as the net monetary gain (or loss) from a project computed by discounted all present and futures cash flows related to the project, T M Clark, in his book Leasin g, pp 194, says it is the method of discount futures cash flows back to the start date of a project using a determinate discount rate. At the end of the day, this methods are simple to discount the futures cash flows using a discount rate to the year cero to compare in real values and to be able to make a accurate decision, in mathematical worlds we can say that NPV is: Where: t = time index T = The year of the last cash flow CIF = Income in the year t COF = Outcome in the year t I = discount rate (Gotze, 2008) ANALYSIS In this analysis we are going to use a company which expansionÂÂ ´s plan includes acquire a property; and the options includes: to buy with 100% equity, to borrow 70% of banks or leasing. The chart and the figures are shown in the table above together with the PV of the futures cash flows and the VPN calculation Actual Situation: Chart: Present Value Calculations of each of the futures cash flow NPV calculated by addition o f present values: NPV calculated by addition of present values and NPV concept: And figures calculated with annualities In the first part of the analysis, is used the present values of the future cash flows and discounted by a cost of capital of 10% to the beginning of the year cero and then summarized in order to calculate the NPV of the project: for the first option the value is -$5.374.528, for the second option is -$3.768.067.54, and the last one is -$3.573.508.51. As we can see, this project under this cost of capital is not viable in any of the tree options, but if we have to choose one, because the project is relevant to the company strategical goals and because they are mutually exclusive we should choose the less negative NPV. In the second part of the figure, I calculated the NPV of the future cash flows to the end of the year 1 and compare the values in this time, and the answer is the same that the previous point, which means that the best option for the comp any, is to acquire a lease instead of purchase the property. For the second figures, I used a figure called annuality in two of three options, which is present when the future cash flows are the same value but in different stages of the project, the result, as it has to be, is the same that we concluded in the previous analysis. As we can see in the figures, it does not matter if you calculate the net present value (NPV) using the formula or the sum of the Present Values, even annualities show that the best option is leasing, but we have to understand that this kind of model decision is not influenced by the strategical objectives of the company: for example, what if the company is interested in increase its fixed assets in the balance sheets? In this case the best option could be the second one, or if the company in the previous case but moreover does not like get loans with financial institutes? Then the best option should be the purchase with 100% equity, but like in this c ase, as we do not have any kind of limitation, the less NPV determines the best option, and became in a good strategy for the company. Don’t waste time! Our writers will create an original "The Decision Process Behind Acquiring An Asset Finance Essay" essay for you Create order

The Television System of Paul Nipkow

German engineering student, Paul Nipkow proposed and patented the worlds first mechanical television system in 1884. Paul Nipkow devised the notion of dissecting the image and transmitting it sequentially. To do this he designed the first television scanning device. Paul Nipkow was the first person to discover televisions scanning principle, in which the light intensities of small portions of an image are successively analyzed and transmitted. In 1873, the photoconductive  properties of the element selenium were discovered, the fact that seleniums electrical conduction varied with the amount of illumination it received. Paul Nipkow created a rotating scanning disk camera called the Nipkow disk, a device for picture analyzation that consisted of a rapidly rotating disk placed between a scene and a light sensitive selenium element. The image had only 18 lines of resolution. Nipkow Disk According to R. J. Reiman author of Who Invented Television: The Nipkow disk was a rotating disk with holes arranged in a spiral around its edge. Light passing through the holes as the disk rotated produced a rectangular scanning pattern or raster which could be used to either generate an electrical signal from the scene for transmitting or to produce an image from the signal at the receiver. As the disk rotated, the image was scanned by the perforations in the disk, and light from different portions of it passed to a selenium photocell. The number of scanned lines was equal to the number of perforations and each rotation of the disk produced a television frame. In the receiver, the brightness of the light source would be varied by the signal voltage. Again, the light passed through a synchronously rotating perforated disk and formed a raster on the projection screen. Mechanical viewers had the serious limitation of resolution and brightness. No one is sure if Paul Nipkow actually built a working prototype of his television system. It would take the development of the amplification tube in 1907 before the Nipkow Disk could become practical. All mechanical television systems were outmoded in 1934 by electronic television systems.

The Motif Of Macbeth By William Shakespeare - 1005 Words

Every one of Shakespeare s plays are heavily imbedded with motifs. A motif is any element, subject, idea or concept that is constantly present through the entire body of literature. (motif) I chose to examine the play Macbeth. It is a very intense play full of violence, betrayal, and even the supernatural. It is well known to be saturated with themes and motifs that are repeated throughout the play. These motifs are important because they often foreshadow events on the play. They also create a atmosphere that helps shape the events of the play. I am going to focus on two motifs that seem to play a heavy role in the storyline of Macbeth. The two I have chose to focus on are the motifs of blood and nature. Since Macbeth is know for its violence blood is a very important part of the play. Nature also is representative of things to come and upsetting the natural balance of things. These are only a fraction of motifs that are present in this tragic play. Blood coats the play Macbeth from the beginning to end. It plays an important part in this play and is mentioned over 40 times. (english) Blood itself is a source of life and shocking to see. The constant presence of blood in Macbeth repeatedly reminds the audience about how serious the consequences of the characters actions are. The blood remains on the hands of faces of the murderers. They are unable to remove the feel , or stain of the blood therefore showing their immense guilt. Just before he kills King Duncan,Show MoreRelatedThe Blood Motif Of Macbeth By William Shakespeare786 Words   |  4 PagesMacbeth Essay William Shakespeare dramatic play has many suitable examples of imagery, mainly the imagery of blood. The imagery of blood is very important in this play because it symbolizes guilt. Macbeth got too greedy and wanted more power, which led him to murder innocent people in order for him to keep his throne. In The Tragedy of Macbeth, William Shakespeare utilizes the blood motif to demonstrate the continuous feelings of guilt felt by Macbeth and Lady Macbeth and to distinguish the changesRead MoreThe Ultimate Downfall of Macbeth Due to Guilt 842 Words   |  3 PagesIn the play Macbeth by William Shakespeare, Macbeth’s ultimate downfall is due to the guilt he feels over everything he has done. The motif of supernatural forces, specifically the hallucinations and lack of sleep that Macbeth experiences, project the force of the guilt that eventually causes Macbeth’s destruction. Shakespeare uses the motif of supernatural forces to express how the force of the guilt Macbeth feels eventually leads to his final demolition in the play Macbeth. The recurring supernaturalRead MoreMotifs And Motifs In Macbeth1412 Words   |  6 Pagesthe piece. These are called motifs, and unsurprisingly, many motifs are present in the works of William Shakespeare. There are many themes that Shakespeare conveys through motif in his play Macbeth. One of these is that breaking the Great Chain of Being results in misery and disorder, but the natural order tends to eventually recover. Another is that violence is morally ambiguous and can be good or evil depending only on who the violence affects. Finally, Shakespeare shows that what one perceivesRead MoreMacbeth2168 Words   |  9 Pagescome to light. Sleep reoccurs as a common motif throughout English literature for many centuries. Even the most influential writer in all of English literature, William Shakespeare, explores the element of sleep in Macbeth, one of the darkest and most powerful tragedies written in the early 1600’s. In the play, Shakespeare tells the journey of Macbeth an d Banquo’s encounter with the Three Witches who predict their futures. The Three Witches prophesy that Macbeth will someday claim his title as King ofRead MoreEssay on The Motifs of Blood and Water in in Shakespeares Macbeth1455 Words   |  6 PagesThe Motifs of Blood and Water in Macbeth      Ã‚  Ã‚     In his masterpiece Macbeth, William Shakespeare employs many motifs, but none more often than blood and water. The play includes many images of blood and water to show the characters attitudes toward their own development of guilt. Both motifs mature and change in their meaning along with the setting and mood of the play. â€Å"Without an understanding of the blood and water symbolism, the play cannot be completely understood†(Scott 14). Blood symbolizesRead MoreThe Theme Of Guilt In Macbeth1871 Words   |  8 Pagesrobbing or even murdering a person. In the play Macbeth, written by William Shakespeare, the main character Macbeth is driven to insanity because of all the guilt that he holds. 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There was a significant amount of religious conflict, women were held as inferior to men, and the monarchRead MoreMacbeth Equivocation Essay1003 Words   |  5 PagesThe story of William Shakespeare’s Macbeth is a classic one of betrayal and destiny. One of the major themes of the play is the use of equivocation to create ambiguity. The definition of equivocation from the Oxford dictionary is: the use of ambiguous language to conceal the truth or to avoid committing oneself; prevarication. The very definition of equivocation contains the use of ambiguity, thus making the two very connected in terms of the story of the play. Equivocation is used multiple timesRead MoreTheme Of Birds In Macbeth784 Words   |  4 PagesIn William Shakespeareà ¢â‚¬â„¢s Macbeth, Shakespeare often uses a motif of birds in order to foreshadow future events and relationships. Shakespeare achieves this by likening two influential characters, Macbeth and Macduff, to an owl and a crow, respectively, as well as using references to other types of birds in order to set a tone. The first major mention of birds occurs when Duncan and his entourage arrive at Dunsinane, about which Banquo remarks that â€Å"The temple-haunting martlet†¦ Hath made his pendantRead MoreRole of Ambition in Macbeth Essay1098 Words   |  5 PagesThe play Macbeth written by William Shakespeare is based upon old Scotland and this is used as the general time frame. During this time, Monarchy still existed and Scotland is in war with Whales. There are many emotions that arise throughout the play, but the most important of all is ambition. â€Å"Ambition is the desire for personal achievement. Ambitious persons seek to be the best at what they choose to do for attainment, power, or superiority† (â€Å"Ambition†). The motif of ambition in the play is that

Digital Innovation Facebook and Whatsapp

Question: Disucss about theDigital Innovationfor Facebook and Whatsapp. Answer: The new start-up chosen for the essay is a retail company in Australia. The company has its physical stores in the country. Now it is trying to explore their business in online channels such as in Facebook, Whatsapp, Twitter, Instagram, etc. The new start-up would invest its money in recruiting digital marketers who will be responsible in controlling all the digital campaigns of the company. The retail company would redefine their brand in the above-mentioned social media websites. The company in order to enlist their name in Google ads will initiate pay per click (PPC) campaign (Tiago and Verssimo 2014). As this is a small and medium enterprise, hence investment in these two fields will be beneficial for the company. Through these channels, the value proposition of the company i.e. providing quality dress items to the youths of Australia. This proposition is to be maintained both in terms of physical stores and in terms of online channels. The revenue sources of the digital plan wil l be the followers of the sites. It is the responsibility of the digital marketers to convert them into potential customers. For attracting the customers, initially offers and discounts will be provided along with stylish designs of clothes in a reasonable price. The cost incurred by the company at the initial level will be high in terms of revenue generation. This is because the social media marketers would perform the digital campaign in order to attract customers from the list of followers (Ward and Peppard 2016). References Tiago, M.T.P.M.B. and Verssimo, J.M.C., 2014. Digital marketing and social media: Why bother?.Business Horizons,57(6), pp.703-708. Ward, J. and Peppard, J., 2016.The Strategic Management of Information Systems: Building a Digital Strategy. John Wiley Sons.